Free Salesforce Marketing-Cloud-Consultant Exam Questions

Become Salesforce Certified with updated Marketing-Cloud-Consultant exam questions and correct answers

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Total 327 Questions | Updated On: Oct 27, 2025

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Question 1

Northern Trail Outfitters (NTO) is the holding company of three subsidiaries: Universal Containers, Ursa Major Solar, and Cloud Kicks. NTO recently purchased Marketing Cloud and has asked its consultant to recommend a scalable business unit (BU) hierarchy. They don't plan on executing any marketing campaigns on behalf of the NTO holding company, but NTO employees would like access to all subscribers and aggregate reporting. Additionally, each subsidiary business will be regularly running campaigns and should have their own branding, content, and subscribers. Which solution should the consultant recommend?

A : One parent BU and two child BUs with their own Sender Authentication Packages.

B : One parent BU with three additional private domains.

C : One parent BU and one child BU

D : One parent BU and three child BUs with their own Sender Authentication Packages.

Answer: D

Question 2

A customer wants to create a journey with the goal of making users activate their accounts

within 72 h of registration. New account registrations are stored in a data extension via an API call with a Boolean field indicating whether the subscriber has activated their account. The journey should send activation reminder emails 24 and 48 h after creating an account. The user exits the journey if they activate their account.

Which activities should be included in the customer's journey?

A : 24 hour Wait > Decision Split > Send Email > 24 hour Wait > Decision Split > Send Email

B : Decision Split > 24 hour Wait > Send Email > Decision Split > 48 hour Wait > Send Email

C : 24 hour Wait > Decision Split > Send Email > 48 hour Wait > Decision Split > Send Email

D : Decision Split > 24 hour Wait > Send Email > Decision Split > 24 hour Wait > Send Email

Answer: A

Question 3

Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.

Which process should the consultant utilize for a reliable send method?

A : Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow

B : Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send

C : Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

D : Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow

Answer: A

Question 4

The Northern Trail Outfitters' (NTO) marketing team is launching a new email campaign. NTO's Email Specialist wants to perform quality assurance checks on the email prior to send using the Send Preview functionality.

Which three items does Preview and Test check for in an email message? Choose 3 answers

A : Correct syntax is used on any AMPscript in the email-s code.

B : Personalization strings map to attributes or data extension fields.

C : Grammar and spelling in the email text is correct.

D : Each content block specified in a dynamic content rule exists.

E : Words or phrases used may trigger spam filters.

Answer: A,B,D

Question 5

What is a capability of the Import within Contact Builder? Choose 2 answers

A : The data source can be a local file, data filter, or file on any FTP.

B : The target destination can be a DE, list, or All Contacts for Mobile Push or Connect.

C : Like the Import Wizard, the Contact Builder import definition can be executed without saving.

D : In order to use Map by Header Row, the fields in the DE and file must match exactly.

Answer: B,D

Page: 1 / 66

Total 327 Questions | Updated On: Oct 27, 2025

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