Free Salesforce Marketing-Cloud-Intelligence Exam Questions

Become Salesforce Certified with updated Marketing-Cloud-Intelligence exam questions and correct answers

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Total 129 Questions | Updated On: Jun 05, 2025

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Question 1

A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.

When harmonizing the Objective field from within the data stream mapping, which advantage is gained?

A : Scalability

B : Ease of Setup

C : Performance (Performance when loading a dashboard page)

D : Ease of Maintenance

Answer: D

Question 2

What are the three main aspects of a customer's business that Datorama can solve?

A : ale, Partnership, and Technology

B : ansparency, Speed, and Growth

C : tion, ROI, and Cost

D : alysis, Paralysis, and Action

Answer: B

Question 3

Table A is the first one e B the second

Data Stream A has the following properties:

Override Media Buy Hierarchies - Yes

It is considered as the Source of truth for Impressions

The mapping of dimensions for Data Stream A is as follows:

Media Buy Key is mapped to Media Buy Key

Media Buy Name is mapped to Media Buy Name

Data Stream B has the following properties:

Override Media Buy Hierarchies - No

The mapping of dimensions for Data Stream B is as follows:

Media Buy Name is mapped to Media Buy Name

Table A

2022-09-27-20-33-31-c69c2c8175dbb38f8558ca89f5c911a5

Table B

2022-09-27-20-33-31-8999fd07f93132f7f6de60870458da95

After creating a Parent-Child relationship between the two files as follows: Table B is set as a Child, with Data Updates Permission: Inherit Attributes and Hierarchy. What is the amount of clicks for “MBK A” ?

A : 10

B : cannot know as it depends on which data stream runs first

C : v

D :

Answer: D

Question 4

Your client provided the following sources: Source 1:

Source 2:

Source 3:

As can be seen, the Product values present in sources 2 and 3 are similar and can be linked with the first extraction from ‘Media Buy Name’ in source1 The end goal is to achieve a final view of Product Group alongside Clicks and Sign Ups, as described below:

Which two options will meet the client’s requirement and enable the desired view?

A : Custom Classification: 1 Source 1: Custom Classification key will be populated with the extraction of the Media Buy Name. Source 2: ‘Product’ will be mapped to Custom Classification key and ‘Product Group’ to a Custom Classification level. Exam Timer Source 3: ‘Product will be mapped to Custom Classification key. Came

B : Overarching Entities: Source 1: custom classification key will be populated with the extraction of the Media Buy Name. Source 2: ‘Product’ will be mapped to Product field and ‘Product Group’ to Product Name. Source 3: ‘Product’ will be mapped to Product field.

C : Parent Child: All sources will be uploaded to the same data stream type - Ads. The setup is the following: Source 1: Media Buy Key —- Media Buy Key, extracted product value — Media Buy Attribute. Source 2: Product — Media Buy Key, Product Group —- Media Buy Attribute. Source 3: Product — Media Buy Key.

D : Harmonization Center: Patterns from sources 1 and 3 generate harmonized dimension ‘Product’. Data Classification rule, using source 2, is applied on top of the harmonized dimension

Answer: A,D

Question 5

As can be seen from the table, there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that where an Exam ID is found a single Exam Topic value is associated with it.

The client has a requirement to be able to view measurements from all data sources sliced by Exam Topic values, as seen in the following example:

2022-10-04-20-28-37-4d6e97dd66e4145079265e27a84d3996

Which harmonization feature should an Implementation engineer use to meet the client's requirement?

A : lculated dimensions

B : ion

C : ansformers

D : tom Classification

E : rent Child

Answer: C

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Total 129 Questions | Updated On: Jun 05, 2025

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