Free Online Salesforce MKT-101 Practice Test

Prepare Your Salesforce MKT-101 Exam Questions with Free online MKT-101 Practice Test. Get Brilliant Build and Analyze Customer Journeys using Marketing Cloud (WI24) Exam Results with Valid MKT101 Exam Dumps.

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Total 148 Questions | Updated On: May 13, 2024

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Question 1

A marketer needs to personalize an email with dynamic content using data from the Open Data View and data from the Purchase Data Extension.

What should be used to source the data from these different sources?

A : Attribute Group

B : SQL Query Activity

C : Data Filter

Answer: B

Question 2

Northern Trail Outfitters (NTO) wants to add automation to its email marketing. Which automation should NTO create as a good first step?

A : An automation that deletes old data extensions, emails, and reports

B : An automation that contains several recurring emails and decisioning points

C : An automation that Imports subscriber data regularly and updates key data extensions

Answer: C

Question 3

Northern Trail Outfitters (NTO) wants to implement a single-audience drip campaign and then, ever time, create new version with tests of random audience splits with different messages.

Which tool should NTO use to accomplish these iterative tests?

A : Contact Builder

B : Automation Studio

C : Journey Butter

Answer: C

Question 4

Northern Trail Outfitters (NTO) is going through IP address warning and would like to understand the metrics of the email sends on a data level.

Which out-of-the-box report should IMTO use to get this information to refine to its sending methods?

A : Recent Email Send Summary

B : Email Performance by Domain

C : Email Sends by User

Answer: B

Question 5

Northern Trail Outfitters imports an encrypted file of its subscribers' favorite colors. Which automation activity and configuration setting should be used to import decrypted information to a data extension?

A : Manager Files in File Transfer.

B : Specify character encoding in import file.

C : Configure Field-Level Encryption in import file.

Answer: A

Page: 1 / 30

Total 148 Questions | Updated On: May 13, 2024

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